Business Survival During A Recession: Defiance and Irrepressible Spirit

April 10th, 2011 Posted in Business Stories

Ever wonder what it might take for you to succeed in the most difficult conditions? Or have you wondered about business survival during a recession?

According to Laura Hillenbrand, author of “Unbroken: A World War II Story of Survival, Resilience, and Redemption” two factors are “defiance and irrepressible spirit.” If this story and that of Ms. Hillenbrand herself don’t inspire you, please check your pulse.

It’s the second best-selling story by the author of 2001′s “Seabiscuit: An American Legend” and what makes HER story triply impressive is that Ms. Hillenbrand suffers to this day from chronic fatigue syndrome. In the past twenty years, she has rarely left her home and for long periods of time, her bed was her world. In honor of Ms. Hillenbrand’s ability to overcome seemingly insurmountable odds, I’ve elected to work in her medium, the written word, and not record a video this month.

Louis Zamperini was a juvenile delinquent, turned world class runner who joined the Air Force, his plane crashing into the ocean and there ensued a gripping tale of survival followed by torturous years in a Japanese POW camp. Mr. Zamperini has been places that would break the best of us. Somehow, he remained unbroken. Studying Zamperini for years led Hillenbrand to the conclusion that a combination of defiance and his irrepressible spirit saw him through.

What do you want to accomplish this year and next? Just how difficult are the obstacles? Perhaps a touch of defiance can help. Do you have a bit of a rebellious streak that you can channel into positive results? And isn’t an irrepressible spirit going to lead to better outcomes, no matter how dark things may be from time to time?

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