Posts Tagged ‘corporate growth strategy’
Monkey Man
This weekend we had to put my favorite cat of all time to sleep. Sam, who I affectionately referred to as “Monkey Man” and “Sammy Boy”, has been my personal Yoda for almost 10 years. We knew that he was having difficulty breathing but thought it was just a bad cold. Turned out to be a tumor. A hopeful visit to the Vet deteriorated rapidly into a quick goodbye to ease his suffering.
Driven and determined, year after year, I would sit down in my office at the computer and start pounding away at business plans, phone calls, emails, preparing a presentation or thinking about how to help a Client overcome a sticky situation and within minutes of “getting in gear” Sam would jump up on my lap and demand attention. Slow down, he seemed to say. Lighten up. Take your time. Let’s spend a few minutes together and chill. Deep in thought, I’d ignore him for a few minutes, then hug him then relax my breathing and smile.
Sam never met a lap he didn’t love. He would jump up on stranger’s laps and curl up and fall asleep. And he could purr the entire first quarter of a football game. I consider myself a pretty happy person but he was in an almost constant state of contentment. We’ve given him a great home but this guy was like Steve Martin all the time “the phone book is here, the phone book is here.”
Oh he could be demanding. When it was time to eat dinner or breakfast, Sam could bug you with the best of them. He transformed into “the devil made me do it” when hunger struck. Attacking your feet until you got up and fed him. Dive bombing your legs at 5am to get you up. Once fed, he would become very peaceful again. Stretch out and treat you like a warm, safe bed.
I buried him outside the breakfast nook under the bird feeder he loved to watch from the window so I can see him every morning. Still hurts like hell, I’m shell-shocked and the grief comes in waves.
There’s a lot of research that pets are really good for us. People with animals live longer, are healthier and less stressed. It’s been incredible for me. Still have a great dog who thinks she owns the place (she does), a 14 year old anti-social cat and a bird that’s supposed to be able to articulate half the English language but prefers chirping.
Sam was a stocky, furry little creature who gave so much joy and served as a constant reminder to enjoy life every day. Think I’ll do some pushups, then some sun salutations and take a brisk walk around the neighborhood.
Love you Monkey Man.
Baking a Big Pi (π)
Profit that is. The reason others purchase from you (to bake their own Pi). The reason your business exists. Your charter is to help others earn a bigger slice so that your Company gets more too.
You want your Company to be valuable? Then you must generate a stream of consistent earnings growth over a period of years with performance better than most of your competitors.
There are exceptions to this but they are few: you may have assets i.e. intellectual property, products, land/building which are more valuable than your earnings stream or you may be in a hot market where, for a period of time at least, buyers will pay a multiple of sales to absorb your customer base and reputation. But, these are the exceptions. 98% of the time prospective buyers will value your business on expected earnings and they will base this largely on actual results.
So, business chefs, it’s all about Pi.
Here are some key ingredients:
- High retention rate of profitable Customers
- Selling more to existing Customers
- Steady addition of new Customers (efficient/effective marketing and sales)
- Maximize Gross Profit dollars (the right price/quantity balance)
- Minimize expenses (increase high ROI spending, limit low ROI spending)
Fire up the oven, it’s time to bake Pi!
The Big Plunge: A Free Business Assessment
Considering a MAJOR move that might risk your ranch?
Trying to build up the courage to take some risks in your business? On this page you’ll find free business assessment tools that will help you. They were inspired in part by reading “Shadow Divers” by Robert Kursonwill, which I’d recommend you read.
It will provide you with a compelling illustration of just what extreme risk looks like. A quick business assessment of this venture would have had large red letters marked “danger!” More »
Tags: business consultant, Business Growth, Business Growth Consultant, Business Growth Strategies, business growth strategy, business health, Corporate Growth Strategies, corporate growth strategy, free business assessment, growth in business, growth strategy, sales growth, small business consultants, strategic business consulting, strategic planning
Corporate Growth Strategy Overview: Mergers and Acquisitions
Mergers and acquisitions should not be overlooked as possible part of any corporate growth strategy. For example, two companies that are recognized as among the best at making successful acquisitions are General Electric and Cisco Systems. These companies have been star performers in growing shareholder value. The core principal that runs through almost every acquisition is integration. Over the past 10 years Cisco Systems has acquired 81 companies. Their stock price is up a remarkable 1300%. GE outperformed the S&P 500 index over the same period by 300%. There are several categories of strategic acquisition that can produce some outstanding results:
1. ACQUIRE CUSTOMERS – this is almost always a factor in strategic acquisitions. Some companies buy another that is in the same business in a different geography. They get to integrate market presence, brand awareness, and market momentum.
2. OPERATING LEVERAGE – the major focus in this type of acquisition is to improve profit margins through higher utilization rates for plant and equipment. A manufacturer of cardboard containers that is operating at 65% of capacity buys a smaller similar manufacturer. The acquired company’s plant is sold, all but two machines are sold, the G&A staff are let go and the new customers are served more cost effectively.
3. CAPITALIZE ON A COMPANY STRENGTH – this is why Cisco and GE have been so successful with their acquisitions. They are so strong in so many areas, that the acquired company gets the benefit of many of those strengths. A very powerful business accelerator is to acquire a company that has a complementary product that is used by your installed customer base. Management depth and skill, production efficiency/ capacity, large base of installed accounts, developed sales and distribution channels, and brand recognition are examples of strengths that can power post acquisition performance.
4. COVER A WEAKNESS – This requires a good deal of objectivity from the acquiring company in recognizing and chinks in the corporate armor. Let me help you with some suggestions – 1. Customer concentration; 2. Product concentration; 3. Weak product pipeline; 4. Lack of management depth or technical expertise and 5. Great technology and products – poor sales and marketing.
5. BUY A LOW COST SUPPLIER – this integration strategy is typically aimed at improving profit margins rather than growing revenues. If your product is comprised of several manufactured components, one way to improve corporate profitability is to acquire one of those suppliers. You achieve greater control of overall costs, availability of supply, and greater value-add to your end product
6. IMPROVING OR COMPLETING A PRODUCT LINE – this approach has several elements from other acquisition strategies. Successfully adding new products to a line improves profitability and revenue growth. Giving a sales force more "arrows in their quiver" is a powerful growth strategy. You take advantage of your existing sales and distribution channel (strength). You may be able to improve your competitive position by simplifying the buying process – providing your customers one stop shopping.
7. TECHNOLOGY – BUILD OR BUY? This is a quandary for most companies, but is especially acute for technology companies. Acquiring technology through acquisition can be an excellent growth strategy. The R&D costs are generally lower for these smaller, agile, more narrowly focused companies than their larger, higher overhead acquirers. Time to market, window of opportunity, first mover advantage can have a huge impact on the ultimate success of a product. First one to establish their product as the "standard" is the big winner
8. ACQUISITION TO PROVIDE SCALE AND ACCESS TO CAPITAL MARKETS – In this area, bigger is better. Larger companies are considered safer investments. Larger companies command larger valuation multiples. Some companies make acquisitions in order to get big enough to attract public capital in the form of an IPO or investments from Private Equity Groups.
9. PROTECT AND EXPAND MATURE PRODUCT LINES – This has been very effectively done in the pharmaceutical sector where a new technology is acquired to repurpose and re patent drugs.
10. PROTECT CUSTOMER BASE FROM COMPETITION – The telephone companies have done studies that show that with each additional product or service that a customer uses, the likelihood of the customer defecting to a competitor drops exponentially. Get your customers to use local, long distance, cellular, cable, broadband, etc and you will not lose them. Multiple products and services provided to the same customer dramatically improve retention rates.
11. ACQUISITION TO REMOVE BARRIERS TO ENTRY – For example, a large commercial IT consulting firm acquires a technology consulting firm that specializes in the Federal Government. The larger IT consulting firm has valuable expertise that is easily transferable to government business if they could only break the code of the vendor approval process. After many fits and starts, they simply acquired a firm that had an established presence. They were able to then bring their full capabilities from the commercial side to effectively increase their newly acquired government business.
Many larger firms have established business development offices for the execution of corporate growth strategy through acquisition. These experienced buyers search for companies that fit their well-defined acquisition criteria. In most cases they are attempting to buy companies that are not actively for sale. The win for the successful corporate acquirer is to target several candidates, buy them at financial valuation multiples, integrate to strength and achieve strategic performance.
Dave Kauppi is the editor of The Exit Strategist Newsletter.

